Analytics training for non-analytics people. This program is for executives who haven't put data in use to work for them. However, with changing times, this is becoming the need of the hour and will ensure an improvement in efficiency and ROI for the organisation.
Analytics tools like SAS, R, Big Data platforms, MS Excel (Basic and Advanced). We include ample hands- on exercises for better assimilation and to make the training interactive.
Statistical concepts (like Hypothesis tests, Regression), Predictive analytics (like Churn prediction, Time series forecasting) and Marketing concepts (like Segmentation, Branding, Conjoint). Our focus here is not only to explain analytic concepts but also ensure understanding the applicability and usage of these.
Marketing Analytics, Retail Analytics, Customer lifecycle management Analytics, Financial Analytics, Risk Analytics. We deploy case studies on your data to ensure practical understanding and application into different business areas.
Case studies and assignments are really valuable and a good eye-opener to what is expected to come once we join job. The stress on practical application vs theory helped me not only perform well at interviews but also am being able to perform well at my job. Learning has been enriching and valuable.